Posted by Aura Talbott
to Store Spotlight
on May 21st, 2012
Since 2008, this week’s Store Spotlight, Oliver+S has been an online resource for unique sewing patterns for children. Over the past four years, the company has experienced steady growth, developing related product lines under the Oliver +S brand, as well as two additional related craft brands.
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Posted by Aura Talbott
to Ecommerce News
on May 18th, 2012
In today’s ecommerce news briefs, we’ll examine a new CSE-comparison study from CPC Strategy, take a look at some interesting findings about gender demographics and online shopping.
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This is Part One of a three-part series on Image Machine and how it works.
Part I: Image Management Tool
Part II: Working With Image Types and Additional Images On Attributes
Part II: Converting From Legacy Images To The New Image Machine
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Posted by Aura Talbott
to Ecommerce 101
on May 14th, 2012
Let’s face it, no one likes criticism, even constructive criticism intended to help us. Ecommerce store owners are no exception to this rule, and it can often seem like online criticism is the hardest to ignore and combat. You can’t talk to the disgruntled customer in person, after all, and they are free to post negative comments and reviews about your business and products online at will.
Just how important are customer-generated reviews? According to a recent survey conducted by Minacs Marketing Solutions, 52% of consumers said that positive reviews make them more likely to choose one business over another.
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This week, we have two important releases to announce: Our strategic integration with Shipwire, and the release of our free PR8 Shipment Import/Export module.
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Posted by Aura Talbott
to Store Spotlight
on May 9th, 2012
Since 1946, this week’s Store Spotlight, CopShoes, has sold shoes for military, law enforcement, medical and rescue professionals. Recently, CopShoes.com underwent a redesign, courtesy of Miva Merchant’s Professional Services Department.
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Posted by Aura Talbott
to Ecommerce News
on May 4th, 2012
May is here, and although it is still early in the month, there are plenty of ecommerce, social media, and technology happenings and events making the news. Today, we’ll take a look at the accomplishments of Miva Merchant-powered ecommerce store, Helmet City, learn more about the Flickr and YouTube attribution buttons that are now a mandatory part of Pinterest, and examine some findings from a study on the growing corporate trend of using social media as a customer service channel.
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Posted by Aura Talbott
to Partner Updates
on May 2nd, 2012
It’s a new month at Miva Merchant and during the month of May, PayPal is offering a special Express Checkout promotion. Merchants who add PayPal Express Checkout to their site by May 31st, 2012 will enjoy 0.99% processing for 6 months. This offer is valid only on new accounts.
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Posted by Aura Talbott
to Store Spotlight
on April 30th, 2012
What makes one piece of mail stand out from the rest? Aside from size and what the letter or package actually contains, one small thing that can have a big impact is the address label. This week’s Store Spotlight, Address Label Store.com, specializes in providing custom address labels for holidays, seasons, and a wide variety of other occasions and themes.
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Posted by Gillian Muessig
to Marketing Tips
on April 27th, 2012
Today’s blog post comes to us from Gillian Muessig, Founding President of SEOmoz
As an ecommerce entrepreneur, I know what you’re thinking. “Oh, goody. Just what we needed… another Social Media platform.” But hear me out.
Pinterest Is Tailor-Made For Ecommerce Site Owners!
Really! Now, I’m not suggesting you throw out all your work on Facebook and Twitter. But I am suggesting you take a look at Pinterest and get in early. You’re going to love this one. It will feed Facebook’s constant need for content. It will give you something to Tweet about. It will actually make your life easier, not more complicated. And it will get photos of your wonderful products in front of a lot more eyeballs. Now how’s that for a springtime gift?
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