It has recently come to our attention that some of our customers have been contacted by eCommerce Positioning in regards to SEO optimization and related services for their Miva Merchant sites.  In some cases, callers may have claimed to be affiliated with Miva Merchant, Inc.  In most cases, these calls have originated from Washington State.

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Can you believe that it is already February?  Valentine ’s Day will be here before we know that many of our ecommerce store owners are gearing up for their upcoming Valentine’s Day promotions and sales.

Here at Miva Merchant, we are busy getting ready for our annual conference, just a little over a month away, and in this Company News brief, we’ll provide some info about our conference, and recap our latest webinar with SearchSpring, and our latest press release about our partnership with DYMO Endicia and upcoming software update.

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Our company has experienced quite a bit of growth during the past year, and we are happy to be able to take the time to get to know and also to recognize the talents and contributions of our valuable employees, old and new.  This month, our Employee Spotlight is on one of our long-time employees, Tech Support Supervisor Jim McCormick. 

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Today’s blog post comes to us from Miva Merchant Associate Web Developer, Michael Serna

You’ve seen them in your Admin panel under the utilities tab, but what do they do? Custom Product Fields, Custom Category Fields, and Custom Customer Fields can add a degree of sophistication to your store that can help to push you ahead of the pack.

In this post, I am going to illustrate to you some of the many different ways that custom fields can be used to customize your Miva Merchant store.

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Valentine’s Day, a holiday synonymous with love, romance, and sweet treats is only weeks away.  Since the age of eleven, Kathleen King, Founder and President of Tate’s Bake Shop, this week’s Store Spotlight, has been a professional baker specializing in cookies, brownies, pies, and more.

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Special thanks to Steve Fronek of Ten23Media and Rainebrooke for letting us share information from his recent blog post on this topic. 

Are you using Pinterest to help market your ecommerce business online? Just a few months ago, that question would have likely drawn blank looks from most ecommerce store owners.  As the first month of the new year draws to a close, however it is clear that thanks to a growing user base, Pinterest is growing, and marketers are taking notice.

I was unfamiliar with Pinterest until recently—I had heard of it, but I didn’t really understand what it was or how it could benefit an ecommerce business.  It wasn’t until I saw an article in Practical Ecommerce about this topic, and began to see similar articles appearing in the Miva Merchant Twitter feed, that I began to take notice. 

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Today’s blog post comes to us from Miva Merchant Account Manager, Kimberly Hodel

In the past, we’ve shown you how to add Facebook Like and Send buttons to your Miva Merchant store, and just recently, we spotlighted a blog post from 2010 about how to make a custom Twitter feed for your website.

Well, today, we’re here to take it one step further!

Now that we’ve shown you how to use social media in conjunction with your store, the next thing you want to do is track those visitors. You want to know how your efforts are paying off, and if you’ve gone viral yet, right?  We thought so. Welcome to Google Analytics Social Engagement Reports!

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Ask any fly fisherman, and they’ll probably tell you that they prefer certain types of flies over others. Thanks to this week’s Store Spotlight, Discount Flies Online Fly Shop, finding quality flies of all types and in bulk quantities is a quick and simple process. 

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Today is the official SOPA and PIPA protest day, and several websites, including Wikipedia and Google, have either gone dark or blacked out their logos in protest of two pieces of pending legislation aimed to stop the sale and distribution of copyrighted pirated music, movies, and physical goods. 

I knew that this was coming, of course, but it didn’t really hit home until I woke up this morning, and Wikipedia was gone, replaced by a black screen and a message. Craigslist, while not blacked out, had a similar message, as did Google and Amazon.

The names of these bills make them sound like good things, and it’s true that the vast majority of those who oppose SOPA and PIPA are against online piracy.  If passed, however, these bills would do a lot more than help to stop the sale of illegally manufactured, stolen, or pirated goods online. A lot more.

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It’s our favorite time of the year again here at Miva Merchant—Miva Merchant Conference time! Our annual conference will be held at the La Jolla Hyatt Regency in San Diego,  CA from March 7-10, and we are looking forward to networking with Miva Merchant storeowners, developers, and our entire Miva Merchant community!

To celebrate our upcoming conference, we are going to be giving away some very cool conference-related prizes, and anyone is eligible to enter to win.  Simply scroll down to the end of this post and tell us either:

• What you are most looking forward to learning about at this year’s upcoming conference OR
• What is the most important thing that you have learned at a past Miva Merchant Conference that has helped your business grow?

I’ll be posting up the best responses on our Facebook and Twitter pages, and selecting owners of the best-of-the-best-comments to win!

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