Setting Canonical URL on Miva Merchant Category and Product Pages

Posted by Miva Merchant to Design & Development on March 19th, 2009

In February I covered how the search engines are taking a stab at helping website owners address duplicate content by specifying a preferred URL for each page with a canonical URL meta element and showed how to set the canonical URL for your storefront.
Today I am going to show you how to set the canonical URL in the Miva Merchant admin for product and category pages. My examples use the default 5.5 admin interface with no extra modules; if you have a template manager then you will need to make the changes inside the template manager instead of the default PROD page and CTGY page template.

Miva Merchant on Twitter

Posted by Miva Merchant to Ecommerce News on March 10th, 2009

During the Miva Merchant Conference this year there was an explosion of activity on Twitter by conference attendees, store owners unable to attend and several employees of Miva Merchant. This is great except quite a few people had no idea how to follow Miva Merchant. This post is designated to clear up all the confusion so you can find the REAL Miva Merchant on Twitter.

The Importance of Secure Passwords

Posted by Miva Merchant to Design & Development on March 9th, 2009

There are many aspects of a website to consider when dealing with security. One that is often overlooked is the administrator’s username and password. Choosing strong login credentials further increases the security of your site, while using default credentials or easily compromised credentials can completely circumvent all your security efforts elsewhere.

Often when a new web hosting account is set up, your host will assign you a username and password to administer your account. Sometimes the host is wise enough to use a strong password, but it’s not uncommon to get a username and password that are very easy to guess, perhaps something as obvious as your domain name. It is critical, especially in cases like these, to change your password to something that is not easy to guess. When a hacker or malicious program comes to your site with the intent to break into your administration panel, easy passwords like these are some of the first ones they try for this very reason: most people don’t use secure passwords.

Do You Really Know What Your Customers Are Seeing?

Posted by Miva Merchant to Optimization & Testing on March 5th, 2009

Today Rick Wilson, VP of Miva Merchant, in a yourBusinessChannel video offers advice on some simple steps you can take to stay in touch with what your customers really see on your website.

AB Split Test in Miva Merchant with Website Optimizer

Posted by Miva Merchant to Optimization & Testing on March 3rd, 2009

Running an AB split test to increase conversion rate is one of the simplest things you can do to increase revenue from your existing site traffic. Trevor Claiborne from the Google Website Optimizer team spoke at the Miva Merchant Conference this past Friday and the audience loved the presentation. As promised, Trevor has posted a video on how to setup an ab test for the add to cart button using Miva Merchant’s shopping cart software. Go check out the video and post a comment letting Trevor know what you think.

Thank you to Trevor for speaking at the conference; hope to see you back next year!

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