Do you ever search for the same thing and get different results in the search engines at different times? Most people who have dealt with search engine optimization know that the position of their website for a specific keyword phrase changes in the search engine results, sometimes quite often. Keeping tabs on how your keywords are performing along with ones you never thought of becomes a daunting task very quickly. Today I am going to show you how to track your position in Google, Yahoo and Live (the search engines). Once you’ve gone through the steps I outline you will be able to see some very cool data:
Miva Merchant Ecommerce Blog
Today Rick Wilson, VP of Miva Merchant, in a yourBusinessChannel video offers advice on building an online community with your e-commerce site that is both cost effective and time efficient.
Google seems to be stumbling a bit in 2009 with a surprising drop in share of searches from 63.5% in December 2008 to 63% in January 2009. Meanwhile Yahoo gained ground by the same half percent margin Google lost according to comScore’s January 2009 U.S. Search Engine Rankings.
Countless hours have been spent by developers, consultants, webmasters and many others trying to figure out how to make sure search engines (Google) only see one copy of your website. If you are not quite sure what dictates duplicate content then you may want to review a previous post by Google on duplicate content.
Google really picked up the slack and now supports a way for you to tell them the preferred URL. Every site owner should be excited about this because you no longer have to worry about a product being in multiple categories or affiliate links negatively impacting your SEO efforts.
Videos have changed the way people use the web and offers online retailers an exceptional opportunity to enhance the customer experience online. Rick Wilson, VP of Miva Merchant, presents how Amazon utilizes video to improve the customer experience which usually results in an increased conversion rate.
Please note there is a 30 second introduction prior to the actual video content, thank you for your patience:
You may be leaving thousands of dollars on the table in lost sales if your website is not tested on a variety of platforms. Rick Wilson of Miva Merchant explains a common scenario among online stores and the owners don’t even know it. Watch the video now:
Please note there is an approximately a 30 second introduction, thank you for your patience:
Many online store owners are feeling the effects of recent events; but how does your store compare with the rest of the ecommerce industry? Find out how you stand up when you join comScore Chairman Gian Fulgoni as he presents a quarterly review of the state of the U.S. online retail economy during a complimentary, live webinar on Thursday, February 19 at 12 p.m. EST. The webinar covers an analysis of e-commerce trends through the fourth quarter of 2008 and into January 2009.
One way to boost sales, your online reputation and draw customers into your website is by creating an interactive element to your store. Rick Wilson, VP of Miva Merchant, explains how with an example from a Miva Merchant store. Watch the video below:
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