Taking E-Commerce to the Cloud

E-commerce has managed to take advantage of many of the changes that the web has undergone since its inception, and with the advent of cloud computing, e-commerce businesses are once again faced with an opportunity to build trust with their customers, save on costs, increase speed and scalability, expand interoperability, and improve security.

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Conquer this Holiday Season: Strategies for Maximizing Your Ecommerce Conversion Rate

The holiday shopping season is fast approaching and ecommerce stores are ramping up their marketing efforts in anticipation. We are practically hearing the sleigh bells already, and it’s only October! (Last I checked, there aren’t Christmas lights at the mall… yet.) Are you ready for the coming rush?  Miva and Spring Metrics are teaming up to help make sure you are at the top of your game this year.

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Fixing Penguin Problems

If you’ve had a serious drop in Google ranking (and thus site traffic), you probably have Panda or Penguin problems. The good news is you can solve these problems yourself, saving typically several thousand dollars in SEO fees. You’re also likely to get your “Out of Jail” card in only a few weeks, if you know what resources to use.

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4 Ways to Prepare Your Ecommerce Store for the Holidays

The 2013 holiday season is just a few months away, and online retailers are already busy updating their websites, developing marketing plans, and getting everything ready to captivate and capture this year’s holiday shoppers.  We have put together the most important ways to prepare your ecommerce store for the holidays.

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Best Practices for Mobile Optimization

The mind of the mobile consumer is a curious thing.  Luckily, Adobe has discovered how the mobile user’s mind works by conducting a survey of over 3,000 mobile users in North America and Europe.  The results provide valuable insight into the mobile user experience.  Your business can leverage their findings to develop mcommerce business practices that will resonate with your customers.

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Performance Metrics 101: Know Your Website Front to Back

Yottaa is an easy-to-use cloud service that brings speed, scale and security to any website.  They took a sample of 14,000 recently-tested sites in order to produce the statistics illustrated below. By measuring the user experience, site performance and content complexity, they have created this infographic to show you how you can know your website front to back.

 

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