Stay Above Your Competition

7 Types of Consumer Personas

Posted by jtolman to Ecommerce 101 on December 30th, 2013

How well do you know your consumers?  It is important to thoroughly understand your target market in order to tailor the shopping experience to them.  This great infographic by User Experience shows the different core personas and the juxtaposed tactics that will support a positive shopping experience.


Best Practices for Managing Credit Card Data Online

Posted by jtolman to Ecommerce 101 on December 17th, 2013

Protecting your customers’ information is a duty that you sign on for when you decide to take orders online.  So it is important that you reassure your customers that their sensitive information is safe with you.  Not only will you be protecting your customers, but you will also be protecting your ecommerce business.


Introducing Miva Merchant Videos

Posted by jtolman to Ecommerce 101 on October 2nd, 2013

We believe in giving our store owners and developers all the tools necessary to open a successful and competitive online business.  That’s why we have created Miva Merchant Training Videos, your go-to resource for detailed training videos, how-to guides and much more.


Avoiding the Pitfalls of Ecommerce

Posted by jtolman to Ecommerce 101 on September 20th, 2013

What is the difference between ecommerce businesses that succeed and those that fail? put together this infographic that takes a look at the reasons behind why so many ecommerce start-ups fail:


No More Excuses: 13 Reasons Why You are Not as Successful as You Should Be

Posted by jtolman to Ecommerce 101 on September 17th, 2013

In order to be a successful entrepreneur it is essential to have a mindset of success.  Jim Kukral, author of “Business Around a Lifestyle Volume 2” and business/marketing speaker, wrote these 13 reasons (or excuses) of why you’re not as successful as you should be:


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