Ecommerce Blog

Have you been considering selling online? Are you an existing business owner who needs to expand online? Or do you have the next big thing (or even just your next big thing) that you think is perfect to launch via online retail?  In this series of blog posts we’re going to dig in and examine some of the key pillars of success that I’ve seen time and time again helping hundreds of thousands of business owners sell online.

LinkedIn is one of the most powerful online tools to build your Ecommerce business.  With its network of over 225 million business professionals., there are endless opportunities to use this powerful social network to your business’ advantage.  Optimize your business profile on LinkedIn by using the following features, and drive new traffic to your Ecommerce store through this social networking platform.

Google Product Listing Ads (PLAs) display specific products that show up alongside standard AdWords listings about organic search results.  They also provide a richer and more engaging experience for online shoppers.  Providing more than just a short snippet of text, PLAs allow Google users to gain the benefit of seeing specific product titles, an image and a price.  Businesses who list their products are only charged when someone clicks on the ad and lands on their website.

Facebook remains a great way to generate leads as well as prove that you’re an authority in your industry, but have you ever wondered what the true value of a Facebook Fan is?  Well, Syncapse did the research and found that the average value of a brand Fan is $174.17.  In this blog, we explore the significance of this value and what it means for your Ecommerce business.

With Mother’s Day quickly approaching this weekend, we wanted to showcase some Miva Merchant stores with great products for mom.  Even the most time-pressed and geographically distant person can get a great gift delivered right to mom’s doorstep by simply shopping on one of these Miva stores and hitting the Buy button. There is no need to get stressed out over what to get her. It is time to sit back, relax and give mom the gift she really wants this Mother’s Day!